Nashua Dares To Begin

New Tag Line, Logo and Websites Communicate City’s Vitality 
to Individuals, Families, Tourists and Businesses

City of Nashua - Dare to BeginEarlier in the week, the City of Nashua held a very successful event to introduce its new “Dare to Begin” branding initiative to a group of enthusiastic residents and community advocates.

In yesterday’s article about the event, The Nashua Telegraph described the initiative as being “designed to blaze innovative new trails into Nashua’s future.”

We couldn’t agree more. The MESH team is honored to be able to say that it played a strategic role in the initiative, which conveys Nashua’s qualities as an ideal destination for individuals, families, tourists and businesses to live, work and play. Read More

Leadership Greater Nashua Class of 2012 and MESH Interactive Partner for a Cause

Leadership Greater Nashua, Class of 2012 and MESH Interactive Agency announce partnership to benefit the Nashua Legacy Playground Community Project. Leadership Greater Nashua’s (LGN) project is the construction of a universally accessible playground to be built next year. The universally accessible playground will offer children and adults of all abilities a place to play and develop. The LGN class has begun fundraising events throughout the community to support the project in reaching its goal of $250,000. Read More

MESH Announces Lead Gen and Marketing Platform to Address Small Business Needs

LiveBuild Empowers Small Businesses to Generate High-Quality Sales Leads with Marketing-Driven Landing Pages, Social Media Integration and Search Engine Optimization MESH Interactive Agency, a full-service inbound marketing and creative agency specializing in multi-channel branding, web development and integrated social media engagement solutions, today announced MESH LiveBuild–a powerful integrated lead generation and marketing platform designed to help small business achieve sales and marketing success with little time and investment. LiveBuild is built leveraging the most current cutting-edge technologies to minimize the learning curve and maximize marketing ROI. Small businesses can get a branded online presence and start generating new leads within
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Granite Healthcare Network Selects MESH to Support its Brand Awareness 
and Online Needs

Granite Healthcare Network Joins Other Healthcare Providers, Medical Device Firms 
in Better Reaching its Communities

Granite Healthcare Network, a joint venture made up of Concord Hospital, Elliot Hospital, LRGHealthcare, Southern New Hampshire Health System and Wentworth-Douglass Hospital recently retained MESH Interactive Agency, a full-service integrated marketing and creative agency, to design and develop a scalable, content-managed website that positions Granite Healthcare Network to share its innovative approach to healthcare and the improvements being made that will directly impact the quality, cost-effectiveness and accessibility of healthcare for the people of New Hampshire. Read More

You know that mass-produced websites are no good for your brand, so how do you help yours stand apart from your competitors who use them? 

If you understand the value of branding to your business, then you probably already know that template-based sites can dramatically diminish the value of your brand. Usually the promise of “get your website up and running tonight” is practically impossible to fulfill, software is complicated, the templates don’t give you the freedom to truly brand them, and a host of other issues. Templates are funny, since to truly take advantage of them, you should really know some HTML, cascading style sheets, website structure and more. Oddly enough, when you know about these things, you generally don’t need a template.

That being said, there are plenty of templated sites out there. For small businesses, they provide a jumping point for getting on the web. So how do you get your site to stand out from them?
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