MESH Interactive Agency Blog

#235: Use Color to Attract Attention

“Strong images, standout calls to action, and strong contrast are all effective elements in design.”

@MaryStribley

If your email layout/design uses color too excessively, you’re missing an opportunity to optimize color’s most valuable strength, which is attracting attention to a specific image, link, or text. Think critically about how and why you use color in an email; make color work for your message.

Bill Schick

As Founder and Chief Digital Officer, Bill brings insatiable curiosity, classic style, a love of loud guitars, and deep affection for his Maine Coon to our team.