MESH Interactive Agency Blog

#28: Don’t Confuse Your Content With Your Marketing

“Marketing is the strategic act of creating demand and acquiring customers. Today, content is certainly a key component in this activity for many companies, so ‘content marketing’ is a legitimate and vital point for exploration.”


Content creation and marketing are certainly torn from the same cloth, but they aren’t the same thing. Take time to learn/practice tactical content strategies and implement those strategies with a clear understanding of your marketing goals to maximize your success.

Bill Schick

As Founder and Chief Digital Officer, Bill brings insatiable curiosity, classic style, a love of loud guitars, and deep affection for his Maine Coon to our team.