MESH Interactive Agency Blog

#90: Opinionated Content is More Engaging

“To really connect with your reader, be bold. You are writing to them for a reason. You know what you’re talking about. If you truly believe your advice is worth their time, embrace your writerly authority.”


It may not be recommended that you write prose to purposefully upset a particular group of people. However, taking a stance, offering your point of view instead of providing vague descriptions like, “Some people say,” or “Many people believe…” is far more engaging to a reader and offers a deeper since of connection—even if your readers disagree with you.

Bill Schick

As Founder and Chief Digital Officer, Bill brings insatiable curiosity, classic style, a love of loud guitars, and deep affection for his Maine Coon to our team.