MESH Interactive Agency Blog

Section 2: Content Creation

“What I like about the ‘Underworld’ thing is that it’s a mix of cool genres, as well as creating it’s own message.” — Theo James

I haven’t seen Underworld in a few years now, but Theo’s got a really good point in regards to creating content. For content to be successful these days, you need to not only write MORE than everyone else, but you have to balance making it accessible and relatable to your audience, while providing value through a unique viewpoint. Tie in elements your audience is familiar with, but always bring it back to your own message. —B

Bill Schick

As Founder and Chief Digital Officer, Bill brings insatiable curiosity, classic style, a love of loud guitars, and deep affection for his Maine Coon to our team.